Melekouni of Rhodes is an inscribed element in the National Index of Intangible Cultural Heritage of Greece

The initiative SWEETEN YOUR HERITAGE MELEKOUNI OF RHODES aims to promote and safeguard Melekouni and the related customary practice linked to the collective memory and dietary practices of the Rhodians and to the formation and dissemination of local dietary habits, as well as traditional Greek confectionery.

In addition, the initiative highlights honey (melekouni's main ingredient) and promotes the consumption of Melekouni of Rhodes as an authentic local traditional sugar-free product that contains honey, a superfood of Greek origin. The importance of preserving the authentic Greek diet, but also of communicating the ethnic identity of melekouni, is deemed appropriate, both for the safeguarding of the intangible heritage of Greece, and for the attraction of good quality tourism. As individual objectives stand the promotion and preservation of the Mediterranean diet as an element of intangible cultural heritage to the general public, the promotion of a healthy diet without processed sugar, and informing about the nutritional value of honey and healthy eating.

Our vision is the initiative SWEETEN YOUR HERITAGE MELEKOUNI OF RHODES to send a resounding message about our environment and culture and to contribute to the prospect of the inclusion of melekouni in UNESCO's Representative List of Intangible Cultural Heritage of Humanity.